Ariana Grande to Front Swarovski’s Holiday 2024 Campaign. Pop sensation Ariana Grande has been announced as the latest face of Swarovski, set to feature prominently in the crystal brand’s upcoming Holiday 2024 campaign. Known for her hit “Eternal Sunshine,” Grande will showcase Swarovski’s designs in promotional imagery and public appearances.
Expressing her excitement, Grande shared, “I’m honored to represent a brand that embraces creativity and encourages unapologetic self-expression beyond jewelry.” She looks forward to inspiring others to embrace their unique sparkle through this partnership.
Global Creative Director Giovanna Engelbert praised Grande’s charisma and positive energy, noting her ability to resonate with Swarovski’s mission of spreading joy. Engelbert anticipates fruitful creative collaborations with Grande, celebrating her talents in music and style.
In addition to her role with Swarovski, Grande is preparing for the deluxe release of her latest album, “Eternal Sunshine.” She emphasized taking the time to perfect the deluxe edition, promising fans an exceptional musical experience.
Get a glimpse of Ariana Grande’s debut image for Swarovski, captured by renowned photographers Mert Alas and Marcus Piggot, above.
