This week in fashion brought exciting collaborations, campaigns, and business updates that captivated industry enthusiasts.
Leading the headlines is the highly anticipated Jacquemus x Nike collaboration, which continues to build on their successful partnership. The collection, known for its previous highlights like the Air Humara LX and notable campaigns featuring athletes like Sha’Carri Richardson, celebrates Parisian style fused with Nike’s athletic heritage. The latest release includes a versatile range of athletic wear such as tracksuits, cropped jackets, dresses, statement bras, tees, long skirts, and leotards. Complementing these are standout accessories like the Le Swoosh bag and the new Nike x Jacquemus Air Max 1, marking their third footwear collaboration. The summer collection is now available both in-store at Jacquemus and online, with additional releases scheduled through SNKRS and Nike’s online platform on July 23.
Meanwhile, Pharrell Williams introduces his latest venture with Louis Vuitton: a Fall/Winter 2024 workwear capsule collection. Originally showcased during LV’s Western-themed runway debut earlier this year, the collection is set to bring a fresh interpretation to utility and style.
Elsewhere in the fashion world, A$AP Rocky stars alongside his son RZA in Savage X Fenty’s latest campaign, while adidas anticipates its strongest profit margin in three years. Zendaya and Roger Federer also shine in On’s new campaign, underscoring a week filled with diverse fashion milestones.
