Scottish company Spirits of Virtue’s award-winning non-alcoholic spirits are now on sale in the US, as more Americans adopt a mindful, healthier approach to drinking. Handcrafted from the finest natural ingredients for exceptional taste, the premium whiskey, rum, vodka, gin, and tequila alternatives are low-calorie, vegan, gluten-free and Halal-certified.
Across seven 0.0% proof brands, the 19 beautiful Spirits of Virtue botanical blends now available in the US offer a range of diverse taste adventures – from intense, bold flavors to delicate and fragrant aromatic medleys.
SOBOUR Bourbonesque and Rye Style are bold homages to classic American whiskies, USKO vodka alternative delivers a fresh taste of the Nordic wilds, and 270° Botanicals brings all the exotic fun of rum without the alcohol.
Glen Dochus is a superior alcohol-free whisky steeped in Scottish heritage, and two non-alcoholic gin lines – Pearsons Botanicals and CeroCero – present delicate and daring flavors inspired by nature. Last but not least and made from premium Mexican blue agave, Seven Giants is a zero-proof take on tequila that kicks like a highland dancer.
“We’re excited to launch our adult beverages in the US,” said Spirits of Virtue co-founder Roddy Nicoll. “This is a huge milestone for our family business and we’re confident our wide range of flavors will appeal to modern drinkers who refuse to compromise on taste. While all our brands deliver a unique and distinct taste experience, we pour three essential ingredients into each – innovation, creativity, and our bold spirit of adventure.”
Spirits of Virtue’s unique selling point is the exclusive highland spring water at the heart of its alcohol-free spirits. Naturally filtered through Scotland’s majestic Cairngorm mountains for over half a century, the water’s unique molecular structure steadfastly holds onto flavors. But the magic doesn’t stop there; unusually pure with a low mineral content, it also hydrates super effectively.
Brothers Roddy and Kerr Nicoll founded Spirits of Virtue in 2018. From humble backyard beginnings, the rapidly expanding company now ships to 16 countries worldwide and enters the US market as sales of no- and low-alcohol beverages soar across the states. No- and low-alcohol spirits sales in the US are up 94% year-on-year, according to market analysist Nielsen IQ.
Retailing at a wallet-friendly $26.99 per 700ml bottle, the SoV range is available on Amazon.com. It’s imported by Think Distributors, who claim Spirits of Virtue bring “a level of quality that is unprecedented” to the American market.
“What truly distinguishes Spirits of Virtue is its extensive and diverse range,” said Nathan Lamm, owner of Think. “This breadth of options underscores their commitment to delivering a more authentic and complete non-alcoholic experience. With meticulously crafted recipes of exceptional standard, Spirits of Virtue offer mindful drinkers an unparalleled combination of choice and variety from one source of expertise.”
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