Margot Robbie shines in Chanel’s new No. 5 campaign, See You at 5, alongside Jacob Elordi, directed by Luca Guadagnino. In this charming short film, the duo explores the concept of a dreamy date, marking Robbie’s role as the face of this iconic fragrance.
“I’m honored to join the lineage of incredible women associated with Chanel No. 5,” Robbie says, reflecting on the fragrance’s legacy. She shares her unique approach to roles, emphasizing instinct and spontaneity in this campaign compared to her feature films.
Robbie reveals that she selects fragrances to embody her characters, suggesting that Sharon Tate, her role in Once Upon a Time in Hollywood, might wear Chanel No. 5. When asked about what happiness smells like, she cites the scent of rain, evoking feelings of home.
She also praises her co-star Jodie Turner-Smith for her captivating scent on set. “I was obsessed with her perfume,” Robbie admits, highlighting how impactful fragrance can be.
Discussing her application routine, she notes, “I wear it to bed sometimes—it feels indulgent, but that’s the point. It’s for me.” Although she and Elordi don’t share screen time in the film, Robbie emphasizes their chemistry and mutual understanding, stemming from their shared Australian background.
Finally, Robbie delves into her passion for originality, explaining how unexpected endings in scripts excite her. She admires Guadagnino’s ability to capture desire, noting that his distinct style aligns perfectly with the campaign’s essence.
With See You at 5, Robbie invites audiences to experience the magic of Chanel No. 5 and the allure of unexpected connections.
