Levi’s is celebrating the upcoming Year of the Snake with a festive, stylish new collection that combines Americana with the symbolic elements of Chinese New Year. Scheduled to begin on January 29, the Lunar New Year has already inspired a series of limited-edition capsule collections from fashion heavyweights such as BAPE, RAINS, Stone Island, and Diesel. Levi’s is now joining the celebrations with a vibrant line that includes denim pieces enhanced with lucky and thematic details.
The collection emphasizes the “liveliness and agility” of the Year of the Snake, incorporating traditional motifs and high-quality craftsmanship. Key features of the collection include thematic denim trousers, all equipped with 24K gold-plated buckles and intricate woven rope designs, meant to symbolize the characteristics of the serpent. For men, the lineup features the Levi’s 502 tapered jeans and Levi’s 541 loose tapered jeans, while women’s options include the Levi’s Ribcage high-waisted straight-leg jeans.
In addition to the standout bottoms, the collection also boasts an array of denim jackets and hooded sweatshirts, each adorned with woven details inspired by snake patterns. The lineup also includes flight jackets and knitted pieces, such as high-slit dresses and reverse collar sweaters, all of which pay tribute to the promise of good fortune in the Year of the Snake.
Levi’s Lunar New Year collection is now available for purchase online, offering a unique and festive way to usher in the new year in style. Explore the collection further in the gallery above.