Jennie from BLACKPINK graces the latest Spring 2024 campaign for Calvin Klein, showcasing the brand’s signature denim and underwear collections. Having been the face of Calvin Klein since 2021, Jennie continues to captivate audiences with her stunning visuals.
Photographed by Mert Alas against the backdrop of New York City, Jennie exudes effortless chic in Calvin Klein attire. In one striking image, she wears a black bralette and matching boxer brief shorts adorned with the iconic Calvin Klein band, layered with a denim jacket. Another shot features Jennie donning a black bra paired with Intense Power logo bikini underwear, complemented by black patent leather cowboy boots. She effortlessly rocks a pair of high-rise denim shorts and a zip-up denim jacket, accessorized with the same stylish boots.
Expressing her excitement for the campaign, Jennie shared, “I was thrilled to be part of this campaign showcasing Calvin Klein’s iconic jeans and underwear. The denim zip-up jacket paired with shorts offers a sleek and comfortable look that effortlessly exudes style. Wearing Calvin Klein underwear always boosts my confidence—the bold waistband and lace details empower me to embrace my bold side. I can’t wait for my fans to see this new campaign!”
Jennie’s collaboration with Calvin Klein continues to highlight her influence and fashion-forward sensibilities, making her a perfect fit for the iconic American brand.