The European Union bans 14,000 ingredients in skincare; the US only bans 14. These are toxic ingredients that have been scientifically proven to be harmful to your health.
Naples Soap Company Founder & CEO, Deanna Wallin, understands the dangers of using skincare products that don’t abide by green, clean and simple principles of formulation, and that is why she created a company that offers hundreds of products that meet a higher standard.
For decades, Wallin has been using nature’s nutrients to treat various skin disorders, in particular, eczema and psoriasis. Drawing on her experience as a former Registered Nurse, she began researching the harmful ingredients in many beauty products, such as propylene glycol and parabens, which greatly impact skin health. Determined to find a solution, she experimented with natural skincare products made from coconut oil, shea butter, and olive oil, ultimately achieving significant results. This transformative experience inspired her to share her journey and help others facing similar skin challenges. She provides results-driven, clean, non-toxic skincare with her Naples Soap Company skincare line:
NO BADDITIVES™
- Paraben Free
- Phthalates Free
- Silicone Free
Wallin strongly advises against the following toxic ingredients in any skincare product:
- Formaldehyde
- Petroleum
- Parabens
- Triclosan
- Hydroquinone
- P-Phenylenediamine
- Phthalates
Wallin’s Tips for Clean Beauty:
- Go as natural as possible and avoid dangerous chemicals
- Read labels always
- Educate and familiarize yourself with toxic ingredients
- Make a lifestyle change for yourself and your family, now!
Following the recession of 2007-08, Deanna Wallin was looking to make a career change and was inspired to share her journey to find relief from her own painful, chronic skin conditions. In 2009, she opened a small 300 square foot retail store where she sold skin care items including natural soaps and body butters.
Today, Naples Soap Company operates 13 across the state of Florida, offers products nationwide direct to the consumer through a robust e-commerce site (naplessoap.com). The Company’s wholesale division sells to spas, boutiques and retail shops across the United States.
The Company sells wholesale to over 400 retailers and spas nationwide. The success of this clean skin and hair care company is a testament to the power of removing harmful additives—dubbed “badditives”—by replacing them with nourishing natural ingredients like coconut oil, shea butter, and olive oil, which is exactly what consumers have been seeking.
An increasing number of consumers demand beauty products that reduce toxins; Naples Soap Co. products are made with natural and organic ingredients. They are also known for their light and clean scents, like Florida Fresh, Sunkissed, and Coconut Water, that delight without overpowering. Naples Soap Company also features completely naked products with no added scents or dyes for the most sensitive skin.
In 2021, Deanna took the company public. Naples Soap Company stock is traded on the OTC markets under the symbol NASO.
Discover Naples Soap Company’s naturally better skincare products at www.naplessoap.com
