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“Surrounding Yourself with Success: How Michael McDougall Built a Highly Specialized Team of Top Performing Realtors”

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Michael McDougall, Real Estate Sales Representative with Keller Williams Energy Real Estate Brokerage, began his highly decorated career over 14 years ago at the young age of 23. His passion for the business led him to accomplish the Rookie of The Year Award at his brokerage and his tenacious devotion to his work ranked him as one of the Top Producing Realtors in Durham Region. Achieving notable individual success early on was a milestone for Michael, however, he believed that building a team with specialized roles would ensure the most comprehensive service for his clients. Thus, in 2013 the Michael McDougall Team was established to accomplish his goal of syndicating a team of talented realtors and specialized administrators. 

The Michael McDougall Team specializes in both buying and listing houses with over 20+ years of combined experience. In many ways, real estate teams excel to meet the needs of modern home buyers and sellers who have high expectations and an increasing number of questions and concerns. Michael recognized the increasing complexity of real estate transactions in modern times. Agents now need to be tech savvy, have advanced marketing skills, and be capable of copywriting listings – just to name a few of the competencies that are essential to a successful transaction. Teams flourish because different members can focus on a particular part of the job, hone their skills, and execute at a higher level. The Michael McDougall Team does exactly that, operating a small yet proficient team with each member having a highly specialized role to ensure the best service for their clients. Clients working with the Michael McDougall Team gain collective knowledge as each step of the transaction has a delegated specialist to ensure no detail is overlooked and each step is optimized to ensure the best overall outcome. 

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Michael McDougall

What separates the Michael McDougall Team from the competition is their focus on disrupting the industry with a strong focus on community investment, innovation, and client service. Michael has successfully streamlined his business with intelligent systems that are comprehensive in providing exceptional customer experiences throughout all steps of the transaction. As a result, the team is known not only for being top producers, but further recognized as trailblazers in the industry for their social media strategies and innovative marketing techniques used to sell homes. Recognized amongst the top 5 social media realtors in 2020, the Michael McDougall Team are leaders within the industry – encompassing more than 24 million annual impressions on their social media platforms. Staying up to date with current trends and setting trends of their own has led the Michael McDougall Team to unprecedented levels of success. Consistent annual growth has solidified the team as formerly ranked the #1 team in Canada and one of the top teams at Keller Williams Energy. The team’s level of customer satisfaction is further evidenced by their retention rate – year after year 65% of their business comes from past clients and referrals. Since its inception in 2007, the team’s sales volume has totalled more than ¼ billion dollars and is steadily accomplishing over 100 home sales per year – over 33 times the average realtor.

“Their digital presence across all social media platforms is extremely impressive. Such professionalism yet down to earth, real content. Michael, being a family man himself, cares so much for others and his community. He empowers small businesses while supporting local and even gives you a glimpse of his day-to-day lifestyle. It’s like he’s inviting you into his home.”

The Michael McDougall Team is further recognized for the impact it is making in the Durham Region and surrounding areas though the value of community and supporting local. Michael is one of the founding members of the Keller Williams Energy Turkey Drive and together they have fed turkey dinners to over 10,000 families on Christmas Day. Michael was born and raised in Oshawa and has made his presence known by his unbelievable success in sales and his commitment to giving back. Durham Region is situated within an hours drive east of the city of Toronto, making it an ideal destination for home buyers looking for larger properties with lower prices – while still maintaining close proximity to the big city. Due to the impact of COVID-19, many office workers are now working remotely and spending more time at home, desiring for more space to accommodate luxuries such as home offices, exercise rooms, and areas to entertain all under the same roof. All factors combined have led to record sales in the Durham Region, and as the year continues this increase in demand is expected to continue to climb. The Michael McDougall team is at the forefront of this surge in demand and is steadily solidifying their reputation as one of the top performing teams in the region.  

The Michael McDougall Team provides an unparalleled level of customer satisfaction and results. They are a professional, detail-oriented, and energetic team that employs all possible strategies to ensure their clients enjoy the most favourable outcome. Whether that means achieving the highest sale price for your home or having your offer accepted on your dream property – the Michael McDougall Team has demonstrated consistent success in all realms of their business. Michael continues to stay motivated while focusing on his strong work-life balance. His big “why” factor continues to be his family – his wife and three young children continue to inspire him to create an amazing life for them and live in the moment. With the year 2021 well underway, the Michael McDougall Team has shown no signs of slowing down and is pacing for another record breaking year.  

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